Customer loyalty defined, customer experience categories, actionable steps using social media to bring it all together. We’re continuing the conversation following a Social Marketing Meetup in Denver.
Images and infographics can be effective in translating complex concepts. This is a visual graphic based on a 7-page written report from a strategy session.
I am my business and my business is me. Defining my personal brand starts with writing down my intentions . . . to help me focus . . . a be incredibly efficient at getting across to my clients who I am and what I stand for.
A content strategy is the first step in creating communications that are focused, consistent and effective. With relevance and timeliness being priority elements in today’s digital communications, the strategy should guide, but not be inflexible.